AI Insights · Timothy · January 2023
Top 5 Social Networking Apps on iOS in Nigeria for Q4 2022
Explore the performance of the top 5 social networking apps on iOS in Nigeria during Q4 2022, including download trends, revenue, and active users.
During the fourth quarter of 2022, the social networking landscape on iOS in Nigeria showcased interesting trends. Here’s a detailed look at the performance of the top 5 apps: WhatsApp Messenger, Facebook, Telegram Messenger, Messenger, and Status Saver for WA Story Save.
WhatsApp Messenger saw a mix of fluctuations in weekly downloads, peaking at approximately 50.4K in mid-November. Active users showed a steady increase throughout the quarter, starting from 1.53M and reaching around 1.60M by the end of December.
Facebook experienced relatively stable weekly downloads, with a notable peak of 22.9K in the last week of December. The app's revenue peaked at $1.5K at the end of October, while active users consistently hovered around 2.45M, ending the quarter at 2.52M.
Telegram Messenger demonstrated a steady increase in weekly revenue, peaking at approximately $2.3K in mid-December. Downloads were highest at 27K in mid-October, while active users remained stable, averaging around 550K to 570K throughout the quarter.
Messenger saw a consistent download rate, with a slight peak at 22K in late September. Weekly active users showed a positive trend, increasing from 1.72M to 1.81M by the end of the quarter.
Status Saver for WA Story Save had a notable spike in revenue at $1.4K in late October. Downloads remained relatively steady, with a slight peak of 8.7K in the last week of December. Active users showed a gradual increase, ending the quarter at around 9.4K.
For more detailed insights and data, visit Sensor Tower.